Post-Baccalaureate Diploma in Marketing
(Pending approval from the Ministry of Training, Colleges and Universities)
Graduation Requirements:
In order to graduate with the Post-Baccalaureate Diploma in Marketing, students must obtain a minimum overall average of 60% on all courses presented for the diploma. A minimum of 30 credits must be taken with Nipissing University to satisfy residency requirements.
Program Requirements:
To graduate with a Post-Baccalaureate Diploma in Marketing, students must complete 60 credits as follows:
| ACCT 1107 |
Introductory Financial Accounting II |
3 cr. |
| ADMN 1607 |
Business Mathematics |
3 cr. |
| ECON 1006 |
Introduction to Microeconomics |
3 cr. |
| ECON 1007 |
Introduction to Macroeconomics |
3 cr. |
| MKTG 1126 |
Marketing Concepts |
3 cr. |
| ORGS 1136 |
Introduction to Organizational Behaviour |
3 cr. |
| ADMN 1306 |
Digital Management |
3 cr. |
| ADMN 2606 |
Business Statistics |
3 cr. |
| ADMN 2136 |
Research in Management |
3 cr. |
| ACCT 2146 |
Management Accounting and Control I |
3 cr. |
| ADMN 2167 |
Business Decision Making |
3 cr. |
| ADMN 2306 |
Business Ethics |
3 cr. |
| ADMN 2307 |
Commercial Law |
3 cr. |
| ADMN 2716 |
Change Management and Innovation Leadership |
3 cr. |
| MKTG 2126 |
Consumer Behaviour |
3 cr. |
| MKTG 3416 |
Communications: Advertising and Promotion |
3 cr. |
| MKTG 4406 |
Applied Marketing Management |
3 cr. |
| Students must complete nine credits from the following: |
|
| MKTG 2417 |
Communications: Selling and Sales Management |
3 cr. |
| MKTG 3206 |
Sports Marketing |
3 cr. |
| MKTG 3316 |
Communications: Public Relations |
3 cr. |
| MKTG 3306 |
Digital Marketing |
3 cr. |
| MKTG 3417 |
International Marketing |
3 cr. |
| MKTG 3436 |
Social Marketing |
3 cr. |
| MKTG 3437 |
Product and Brand Management |
3 cr. |
| MKTG 4306 |
Sport Event Management |
3 cr. |
| MKTG 4426 |
Services Marketing Management |
3 cr. |
| MKTG 4427 |
Business-to-Business Marketing |
3 cr. |
| MKTG 4436 |
Innovative Approaches in Marketing |
3 cr. |